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Microfinance NBFC boosts engagement with Voice AI Automation

Engagement & ROI impact

Voice AI automation scaled outreach, improved repayment likelihood, and enhanced customer onboarding experience.

8.8×

ROI

48%

higher engagement

1M+

conversations

0.47×

efficiency ratio*
Organisation
An Indian Microfinance NBFC
Website
Confidential
Industry
BFSI / NBFC
Founded
2006
Channel
Voice AI (Outbound Automation)
Usecases
Automated collections, pre-due & post-due reminders, welcome calls, mass outreach
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A leading NBFC faced operational inefficiencies in collections and customer communication. Gnani.ai implemented AI-driven automation to streamline workflows and improve engagement.

The Solution

The Microfinance NBFC integrated Collect365 and Activate365 to automate collections and customer engagement processes. This unified automation strategy reduced costs, improved onboarding, and drove higher engagement through personalized workflows.

01

Implemented pre-due and post-due reminders using AI-powered voice automation to reduce manual collections.

02

Rolled out Voice Blast campaigns to enable high-volume, multilingual outreach for borrower notifications.

03

Deployed automated welcome calls to standardize onboarding and improve customer experience.

04

Used analytics-driven optimization to refine scripts and maximize engagement across all outreach stages.

This solution drove measurable engagement improvements and higher ROI while lowering operational complexity.

The Impact

The MFI NBFC achieved 48% higher engagement, substantial ROI gains, and streamlined operations through scalable voice automation.

8.8×

ROI

48%

engagement

1M+

conversations

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