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Poonawalla boosts onboarding efficiency with Voice AI

Onboarding automation impact

AI-driven voice workflows reduced call center costs and improved early-stage engagement quality.

4.2×

ROI

26%

CSAT boost

3.2×

drop-offs cut

0.64×

efficiency ratio*
Organisation
Poonawalla Fincorp Ltd
Website
https://poonawallafincorp.com
Industry
BFSI / Asset Management & NBFC
Founded
1988
Channel
Phone call (voice AI)
Usecases
Customer onboarding, T&C acknowledgment, welcome calls, multilingual activation
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A leading BFSI asset management player needed to optimize onboarding and activation processes that were previously manual, costly, and inconsistent. Gnani.ai introduced voice automation to resolve these challenges.

The Solution

Poonawalla automated its onboarding and activation processes using Activate365, reducing customer drop-offs and improving CSAT. The solution enabled real-time compliance acknowledgment and multilingual guidance through intelligent voice workflows.

01

AI-driven voice campaigns launched proactive welcome and activation calls immediately post-loan disbursal.

02

Dynamic workflows captured T&C acknowledgments efficiently while providing guided onboarding in preferred languages.

03

Used AI scheduling algorithms to improve connection rates and early-stage user engagement during critical touchpoints.

04

Incorporated continuous feedback loops to refine engagement strategies and minimize abandonment rates.

The automation enabled Poonawalla to scale engagement, improve CSAT, and reduce operational costs dramatically.

The Impact

Poonawalla achieved remarkable improvements in onboarding experience, reduced operational costs, and elevated customer satisfaction through advanced voice automation.

4.2×

ROI

26%

CSAT

3.2×

drop-off cut

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